Your vision. My how.
You've built something you're proud of, made your first hires, and you're still the one making it all happen. I come in, understand where you're going, and take ownership of how it gets there.
From £4,000 a month · 3-month minimum, reviewed at 90 days · Limited availability
From the outside, everything is working perfectly.
You're the visionary, and you're also the person who makes things happen. You decide how delivery runs, step in when a client is unhappy, and carry the whole picture in your head, because nobody else fully owns it.
That works, for a while. But every stage of growth adds operational weight: a new hire, a launch, a bigger client list. And the more of it you carry, the less room there is for the thing only you can do, which is deciding where this business goes next.
Then the leaks start. Churn creeps up. Projects run over. Margin slowly disappears on delivery. The launch that keeps getting pushed back never happens, because nobody has the time to put it together.
Your vision is clear and your team is capable.
What's missing is someone who owns the operational side with the same seriousness you bring to everything else.
What I own
You hold the vision. I hold the how. Specifically:
- Delivery. It runs on time and at the margin you planned, and I decide the how.
- Client experience. From signed to settled, and retention sits with me.
- The rhythm. The business runs to a weekly and monthly cadence, and I hold it.
- Capacity. Planned ahead, so we hire before it hurts.
End to end, from the first conversation to the monthly review, I see it through.
What stays with you: the vision, the offer, and the final say on the big calls.
What it's worth
Working with me does three things:
- Protects revenue that was leaking. Churn, refunds, projects going over, margin disappearing on delivery.
- Unlocks capacity you could sell but can't yet deliver. The launch that keeps getting pushed back. The offer nobody has time to put together.
- Replaces what you're patching together now. Your own hours, a hire you'd otherwise make, and the tools and freelancers covering the gap.
For example: imagine a membership bringing in £40k a month, where 7% of members leave every month. That's a lot of energy going into replacing people who've already said yes once.
Now say retention improves and only 4% leave. Same number of new members joining each month. In the first year, that's roughly £80k more. And by month twelve, the business is bringing in over £130k a year more than it was before.
How it works
A conversation first. Before anything else, we talk through your vision, your goals and how you like to work. We both need to feel it's a fit.
The first 90 days: rebuild. I get inside the business, then bring the structure that makes your vision real: how delivery runs, how clients are looked after from signed to settled, the weekly and monthly rhythm, and a capacity plan that tells us when to hire.
Day 90: review. We look at what's changed and decide together whether to continue. The minimum term is three months, so this is the natural decision point.
The retainer keeps it running. I hold the weekly and monthly rhythm, watch retention, margin and capacity, and bring solutions to you before you have to ask. It rolls monthly, with 30 days' notice.
Is this right for you?
- You're a founder, at least five years in, and you've made your first hires
- You're both the visionary and the person who makes things happen, and you can feel it can't stay that way
- You're the bottleneck: too much knowledge lives with you, and you can't step back without something going wrong
- You've tried fixing it in pieces, and the same leaks keep coming back
- You want someone who owns the outcome, not someone who advises and leaves
If you're a smaller business leaving spreadsheets behind,
Simplify is a better fit. If you're an established organisation looking for a project to overhaul your processes,
Evolve is.
The Details
Investment: From £4,000 a month, which includes up to 6 days of my time. Extra days are £600 each, agreed in advance.
Commitment: 3-month minimum, reviewed at day 90, then rolling monthly with 30 days' notice.
Availability: Limited. I work with a small number of Fractional COO clients at any one time, so every engagement gets the attention it deserves.
How to apply:
Fill in the application form. I review every application personally and will be in touch within a few days. If it looks like a fit, we'll have a 45-minute conversation about your vision, your goals and how you like to work.
FAQs
How is this different from Evolve?
Evolve is a project: an audit, then a build to an agreed plan. A Fractional COO is ongoing operational leadership. Some organisations move from one to the other, but you don't have to start with Evolve.
What does 6 days a month look like?
We agree the specifics together, built around what your business needs. If you need more, extra days are £600, agreed in advance.
Can I stop after the first 90 days?
Yes. The minimum term is three months, and day 90 is our review. After that it rolls monthly, with 30 days' notice.
Do you work with my existing team and tools?
Yes. I work alongside the people you've already hired and build around the tools you use, recommending changes where they'd genuinely help.
What if I'm not sure this is the right level of support?
See all the ways we can work together, or get in touch with a question.
